Participated at the Green Store Challenge.
Create a store prototype that is sustainable in terms of materials, construction, energy, and operation.
The prototype needed to be scalable to H&M stores worldwide, economically beneficial and make the idea of sustainability tangible for customers and employees.
To help solve the Green Store Challenge, Fellows were connected with leading experts on a variety of topics including the environmental impact of construction materials and recycling systems, as well as sustainable interior design and retail operation. Fellows conducted research to identify and understand the status quo of H&M, and its vision of sustainability, in the context of available best-practices regarding sustainable design and operation.